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Can Stickers be used for Promoting Businesses?

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If you think that stickers are only made to bring a smile to the face of a child, then you are mistaken. Gone are the days when printers used to develop stickers of comic characters purely for the enjoyment of children. Have you ever thought, that stickers could be used to promote your business?

Hearing this for the first time, you might be surprised; but if you ask a businessman the same question, he will reveal the benefits of using stickers for promoting his business. In fact, it would be wrong to say that today there is hardly any businesses that are not making use of stickers for promotional purposes.

Stickers Printing In Australia

The reason why businesses are still investing in sticker based promotion, despite so many other instant methods of promotion, is their cost effectiveness. Over time the process of sticker printing has undergone vast changes, especially after the introduction of digital methods of printing. Digital printers are cost effective, instant and are capable of printing stickers in bulk whilst offering printing in different colours and formats.

Benefits of printing stickers:

  1. Generally, stickers are mainly used for labelling items, and therefore when it comes to printers the sticker printing service providers make use of resin for protecting them from damage. There are lots of business operators who get their business cards printed in the format of sticker. Doing this is helpful in retaining the freshness of their card and makes it easier for the potential users to stick them at an easily accessible place.
  2. Stickers are customisable, so depending on your needs it is easy to manipulate the design to fit almost any size.
  3. Since the development of digital printing, it has become easier for the printers to print stickers in bulk. Draft images of stickers can also be saved for future reference, therefore saving on design time.

In short, it can be said that if you are a novice business operator and searching for a cost effective method of business promotion, then the use of stickers could help you to a huge extent.

Why Label Printing Is Required By The Business Operators?

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With huge variety of same products being manufactured by different manufacturers in the market it is difficult for the buyers to identify the product offered by their preferred manufacturer. It therefore becomes imperative for the business operators to supply their products with recognizable labels which could be easily recognized by their potential and prospective buyers. In short it can be said that a label is the replica of any business which makes it look different from its contenders. This has resulted in the huge demand of label printing printer’s across the world and Australia.

What are The Best Options for Label Printing for Small Businesses in Australia?

Relevance of an effective labeling: A properly developed and designed label plays an incredible role in promoting the product on which it is pasted. Once the label is pasted on any product it is helpful to identify it from the plethora of same products available in some showroom. In the absence of a label finding the product manufactured by the preferred manufacturer would have been a daunting task for buyers.

Therefore when it comes to printing the labels no manufacturer likes to leave any stone upturned while getting the label of his group printed by any of the Label Printing Service Providers in Australia. The reason behind this thought is the trust of consumers on the brand name by which the products are sold in the market. A label contains not only the name of an organization but also provides information about the product name and the methods of using that product along with necessary information about its use.

Printing Services

Printing Service Providers: Among the huge fleet of label printing services providers finding an expert label printer is a crucial task for the business operators. A professional printer uses the technically advanced machines which are capable of performing printing task in bulk within the short span of time. The worth mentioning features of these machines is that they can print the content on different materials at an ease and could print the matter by making use of different colors and font sizes.

In short it can be said that where a label is helpful in identifying a product from its contenders getting it developed by an expert printer helps in getting it printed in cost effective way.

Printing Services

The Role of Printing Services in the Business World

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Do we still need printing services in our modern-day interconnected world? Operating a business is not just limited to providing cost effective and reliable products and services to our clients. It is also about making our prospective clients aware of these services. You want to keep your mind share in the decision making processes of your existing customers, as well. The internet and its many avenues of communication have made it easier to reach out to people with targeted ads, newsletters, and social media content. Even well established conservative companies invest much more time and effort in their digital outreach.

Who are The Best Printing Service Providers in Australia?

Commercial Printing Services

Advertising in the real world with tangible goods is even more important in our digital age. The use of printing services is booming. Physical artefacts such as business cards, vehicle wrapssignage, and stickers stand out to a generation of people over-saturated with virtual advertising. Anyone can send out a newsletter or a banner ad. It takes effort and artistry to send people something that they can hold in their hands. Remember that people can’t turn print off!

The printing industry hasn’t stopped innovating over the past decades. A variety of new printing techniques (such as digital printing services) and materials catered for every business need have entered the market. So man options are available. It could be something simple such as branded office stationary or metallic signs designed to withstand damage and weather. It could also be eye-catching inflatables printed with your corporate logo or banners in any size or shape you desire. If you can imagine it, it can be done. Printing is even more relevant today than it was in the past. Professional printing services offer you the capabilities once reserved for the biggest and richest corporations – now at an affordable cost and with a higher standard of quality than ever before.

No matter what your business needs are, Chameleon Group is waiting to hear from you to find the best and most effective solutions for your business. Reach out to us today to learn more!

Credentials of an Effective Business Card

The Credentials of Effective Business Cards

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Despite understanding the importance of business cards for promoting businesses in a cost effective fashion, many business owners struggle trying to pinpoint the best business card option to leverage for themselves and their business. If you are concerned about providing the best quality business cards to your customers, read on. There are certain factors that are important to consider before ordering some.

Business Cards printing on the Fraser Coast, Made in Australia

You can’t just order basic business cards and hope for an instantaneous success. Business cards work best if they are impressive and memorable. They should make people want to keep them rather than tossing them unread. Before contacting a business card printer in Australia (such as Chameleon Group!), take the time to look at the options available to get the best possible card which best reflects your business and personality.

  1. Shape of the card: Of course, business cards are traditionally rectangle. However, there is a lot you can do with even a traditional card. Depending on the types of products and services you are offering, a vertical card may provide an interesting new perspective. Some companies even go the extra step of cutting the corners of the cards. Others print their business cards in special shapes and sizes.
  2. Colored or black and white card: You have to ensure that your card captures people’s attention. Your first step is to decide whether to go for full colour or an elegant monochrome. And with two sides to play with, you might even want to leverage the backside as well. Add more information and a pleasant or eye-catching design. A full colour double sided card is more expensive, but shows that you are dedicated to providing your clients with the full business card experience. Take advantage of the newest printing techniquesAdd a luxury foil ink to your card, and people will want to hang it on their walls to admire.
  3. Material of the card: Traditionally, cards have come in thick card stock. Depending on how you want the card to feel, you can choose a matte or a glossy surface. Some companies even go for speciality paper which gives your customers a special tactile experience. Maybe you want business cards that will withstand the strongest attacks. You can then order cards made out of plastic materials. Whatever choice you make, your business cards will capture people’s minds and attention.

Epilogue: If you are interested in upgrading your business with high quality business cards from Chameleon Group, now is the perfect time to take advantage of our $88 Business Card Special. And if you want something a little bit more special, we can take care of that as well. Take the time to talk to our friendly staff about how we can ensure you will take a place of pride in everybody’s wallet and business card holder.

Stickers Printing In Australia

Get Quality Services For Stickers Printing In Australia?

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Where Can I Get Quality Services For Stickers Printing In Australia?

Remember loving stickers as a child? We all loved sticker albums of our favourite footie stars, gold stars handed out by teachers for great work or behaviour, or even just random stickers of our favourite cartoon characters. Not surprisingly, most stickers were designed as promotional goods from businesses promoting their brand and products. This is something that your business can easily take advantage of today.

Broad Range Of Labels And Stickers in Melbourne

Sticker Printing on the Fraser Coast, Proudly Made in Australia!

It is even easier than ever before to order customized stickers and labels to fit any business need. The advantages of stickers are many. They can be easily placed on products or handed out. Children love them. Various sticker materials are available to suit any use case. Options include foil-covered stickers, transparent stickers, and even waterproof stickers. Made out of PVC, they can withstand even the most harsh of weather conditions.

The possibilities of shape, size, and content of stickers are unlimited. Our team is happy to talk you through the perfect stickers for your business. No matter if you need only a handful or a thousand, we can help you! Our on-site sticker facilities in Queensland allow us to quickly and efficiently adapt to your needs. And if you need help designing your sticker and label images, Chameleon Group is happy to assist you as well.

Contact us today! Whether you need labels for your sales product or to hand out to the children of your clients, Chameleon Group can make your own sticker dreams come true.

What are The Best Options for Label Printing for Small Businesses in Australia?

Label Printing – Best Options for Small Businesses in Australia?

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Nowadays companies want to leave a lasting impression on the eyes and minds of their customers. You want your product to stand out and be memorable. And in case of physical products, one of the easiest ways is with an eye-catching label. Make sure you stand out from the competition by choosing a label printing provider that can work with you to fulfil your business needs.

Finding the best label printing service provider may be a daunting task. However, it doesn’t have to be. Chameleon Group has years of experience in helping companies get the best possible labels they need. We will work with you to finding the best possible options. Thanks to our modern digital presses, all shapes and forms are possible. We can also print on a variety of different quality materials. Labels designed for short-term use or for permanent sticking. Labels printed on water-proof PVC materials. Whatever labels you need, we will help you get them.

Label Printing for Small Businesses in Australia

Chameleon Group is dedicated to helping you, whether you need one or ten thousand labels. And if you need help creating labels, our graphic designers are happy to help as well. Contact us today to find out how we can help your business. Affordable quality, proudly made in the Wide Bay, proudly made in Australia.

Who are The Best Printing Service Providers in Australia?

Who are the Best Printing Service Providers in Australia?

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The business of printing hasn’t stagnated with the digital age. In some ways, we are experiencing a renaissance of new possibilities for businesses. Print media has never been so flexible, so efficient, and so affordable. And until we all live 24/7 stuck in some virtual reality matrix, we will need physical artefacts in our lives. And the best artefacts are those printed and customised. Naturally, the question is which printing service provider you should reach out to.

Let’s be honest here. If you want quality and friendly printing made in Australia, then Chameleon Group has got your back. Are we the best printing service provider out there? We certainly think we are, and we would love to be able to demonstrate it by helping you succeed in your business needs. Banners, labels, signagebrochures, and books. Even more unique solutions such as custom vehicle wrappers or inflatables are possible. If it can be printed, we are the ones to ask.

What makes Chameleon Group a Great Printing Service Provider?

A number of printing service provider businesses have recently merged together as to create the Chameleon Group. We now provide a whole range of printing services, signage, and web design for businesses in the local region. Our busy team is full of specialised tradesmen who have been in the industry for 20 years, and we have the equipment and resources to cope with the largest of jobs. We are proud of our work, and we can’t wait to provide you with quality print jobs, made in Australia, made on Fraser Coast.

Business-Card-Printing

What are The Best Online Business Card Printing Services in Australia?

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A business card may just be a small piece of paper that reveals the name, address, contact details, and expertise of an organisation or person. But this small piece of paper is a ticket to success for many entrepreneurs. It plays an incredible role in exploring business opportunities in a very cost effective way. Therefore, when it comes to designing a business card, you should take particular care that you do it the right way – and with the right team.

Your card needs to be able to attract the attention of your existing and prospective clients. You want them to keep it close to them, and not toss it out as a useless piece of card stock. This has a direct impact on the growth of your business. After all, you want to create cards that people are happy to store close to them and share with others.

Business Card Printing Services in Australia

So, you decided you want memorable and quality business cards. But where do you obtain them from? There are many firms abroad and local with can help you. However, we do recommend going local. You have better guarantees for the quality of the materials and workmanship. You will also be able to get the final product in your hands much sooner. And in the case of Chameleon Group, we are happy to take the time for you. We will go through the development of your business cards step by step to fulfil any special needs that you might have.

For quality made in Queensland, Chameleon Group is the choice to take. We are able to take your ideas and commit them to a wide variety of quality materials and inks. And if you don’t have a design in mind already, our graphic designers are happy to assist you in creating a business card to impress your peers. Find out for yourself and contact us today. Take the first step in helping your business prosper.

Six Reasons your Business Needs Quality Signage

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The truth is that signage isn’t just fun and decoration – it’s a vital part of any business. Getting your signage right can be the difference between a thriving business and a ghost-town. If your signage is sloppy, it will haunt you everywhere you turn; it’s the face of your website, newspaper ads, billboard real estate, and sales promotions, after all. Get it right, or pay the price.

In this post, we share 6 facts that support the importance of quality signage, as reported by the Ketchum Global Research and Analytics group:

Attract new foot traffic.

Over 75% of consumers indicated that they had entered an unfamiliar store based entirely on compelling signage. Perhaps your logo strikes a chord with a passer-by. Your promotion could attract the eyes of a frugal bargain hunter. Or maybe the quality and vivid colours used in your sign simply distinguish you from neighbouring businesses and cause the reader to wonder: “What makes this place so special?” An attractive sign can attract new business – it’s that simple!

Secure quality referrals.

Almost 75% of survey respondents indicated that they have told a friend or family member about a business based entirely off of its signage. Perhaps your sign is a whimsical talking point, or a sure sign of a quality company; whatever the case may be, these sign-based referrals happen every day, and you should try to take advantage of it!

Improve your first impressions.

You wouldn’t show up to a first date with dishevelled hair, stinky breath, and a food stained shirt, so why would you try to make a first impression on a prospect with a shoddy sign? Nearly 70% of consumers indicated that the quality of a businesses’ sign reflects the quality of the business. It makes sense: successful, established business owners will have the money and the savvy to invest in quality store frontage.

Improve your sales.

Consumers feel better about buying from companies who have quality signage: 67% of survey respondents said that sign quality influenced their purchase decisions.

Stop turning prospects away.

Nearly 60% of consumers have reported that a lack of signage prevented them from entering a business. Not only does it make your business seem less serious than its competitor, but it robs the prospect of any directions, promotional information, or product previews that would stimulate their interest in checking out what you have to offer.

Legibility is key.

Consumers and business owners agree that sign legibility is the most important characteristic. Remember this as you work through your design process. Eye-catching images and snappy slogans are great, but the most important impression you can make with your prospects has to do with your business name, business location, and the products or services you offer!

Need new signage for your business?

Why a Website is Vital to your Business

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Starting with a website, it’s vital to have a strong online presence to give customers the impression of professionalism and the motivation for them to engage with your business. That being said, here’s four reasons your business needs a website.

It’s all about first impressions

Nowadays, people Google before they shop. It’s simple. If your business doesn’t have that online presence for potential customers to see, you’re invisible to a very large majority of people. According to uxmeasure.com 70% of consumers learn about a company through their website rather than ads. With this, customers are making decisions about whether they will be visiting your store or using your service solely based whether you have a credible website or not.

The internet has changed the game of window shopping

Window shopping isn’t what it used to be. Today people make purchasing decisions through their devices. Making sure your business is well represented through not only your website but also other digital channels such as search engines and review sites, is vital to capturing a larger customer base.

If you don’t have a website, you won’t appear in potential customers searches

Whether you’re self-employed or a corporate sized business, your website appear strong and noteworthy. For most small businesses, it’s unnecessary to have your website updated every day, however having a polished website that functions efficiently, will engage customers enough to push them over the line of conversion.

It saves you money

When compared to traditional advertising, a website is your best cost effective way to promote your business long term. Even if your digital skills are slim to none, paying a web designer to design and upkeep your website still works out cheaper than traditional advertising long term, with the investment becoming worth the potential customers you will be reaching.

When it comes to comparing the cost of a professional website with a freebie D.I.Y. website, unless you are fairly skilled, your website will cost you in time and effort that could be better spent elsewhere in your business. Not only that, but if it’s not professional, or can’t be found in a Google search, you will lose customers.

Need a website created for you?